Why Blu | Tax + Accounting

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Forward-Thinking and Bold

Why Blu? Because the color blue symbolizes trust and integrity. Our name leads with values, not partner names. Simply, we are not like any accounting firm you have worked with before and we'd love to welcome you to our family.
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​Trusted by individuals at companies all over. ​Why Blu specializes in tax planning for individuals at start-ups to large companies, for those with equity pre-IPO to public, QSBS stock, and during liquidity events like secondary sales.
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By Wolff Olins, in collaboration with Uber's Brand Team [1] - Here, Public Domain, https://commons.wikimedia.org/w/index.php?curid=72722602
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Featured on

MarketWatch
CPA Practice Advisor
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The difference

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Cutting Edge

 We use the latest cloud tools to meet and work with you. No brick & mortar office, we are an entirely digital accounting firm.
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Balanced

Why Blu is where happy faces meet serious work, from business to individuals tax planning, expect service with a smile. 
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Mindfulness

Accounting isn’t just numbers to us. We value people and the planet as much as profits. We donate 10% of profits and are eco-friendly.
Mike, Owner at D3 SolutionsPicture

"I decided I was ready to modernize my business and switch to a technology-oriented accounting firm. They are organized around G Suite. I'm thrilled that I no longer need to waste time shredding or scanning needless paperwork. I'm incredibly pleased with how all of this has worked out, and I highly recommend the team at Why Blu."

- Mike, Owner at D3 Solutions

More from our clients

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"Scott has been the best CPA I've ever worked with ​on my personal finances. Professional and on top of things."
​- Ted M.
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"I take a lot of comfort, as a business owner, in knowing that Why Blu makes sure that nothing falls through the cracks!"
- Christina Y.
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"Why Blu is the BEST. . . The process is seamless and I can't imagine trusting anyone else with complicated tax situations."
-Kaili E.
Yelp
Google

Our tax consulting

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Business

Running your business is a lot like bowling. You grab the ball, line up your shot, and fire it down the lane! But make the slightest misstep and your ball's in the gutter. We are the bumpers that keep your ball out of the gutter.
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Individuals

Maximize your tax savings, maintain compliance, and get peace of mind with our tax planning and compliance services for all types of individuals.
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International

Work abroad, from abroad, invest abroad, we can take care of your U.S. filings. From FBAR to FATCA, PFICs & QEFs, never worry again about those acronyms or if your taxes are done right. We're here to help. ​
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Stock Equity

ISO, NSO, RSU, ESPP, 83(b), you name it and we got it. We can tax plan how much to exercise, run AMT analyses, and work with your financial advisor directly.
If you’re just browsing, enjoy your stay. If you’d like to become a customer, we’d love to have you. Either way, thanks for visiting Why Blu 🙏
get started now
ask@whyblu.com 
san francisco, ca
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